Powersoft has appointed AVL Media Group as distributor and service centre for Canada.

Established more than 25 years ago, AVL Media Group is a division of Intellimix Corp, and is on a ‘mission to developing long-term, mutually beneficial, business relationships through professional products backed by excellent sales, service and technical support’.

The appointment will see AVL Media Group focus on promoting Powersoft’s products and technologies, making its customers and potential partners aware of their features and benefits to grow the Italian audio manufacturer’s footprint in Canada.

‘We are looking forward to informing Canadian customers about Powersoft’s offerings with particular emphasis on Mezzo, the new Unica amplifier platform, and the recently announced Verso cloud gateway,’ says AVL Media Group MD, Andrew Hope. ‘Powersoft’s reputation worldwide is built on quality and reliability. It is, without question, the amplifier brand that is leading the market with advanced technology and innovation for installed sound. Powersoft’s amplifiers, in combination with the other brands we represent, such as Tannoy and Symetrix, enhance our ability to offer complete integrated solutions to our customers.’

‘We are pleased to welcome to AVL Media Group, whose dedication and passion aligns with Powersoft’s values, as our newest distributor,’ says Powersoft Business Development Manager, Sara Schiffler. ‘This collaboration reinforces our commitment to fostering growth in Canada and we look forward to a journey of mutual success.’