Powersoft has announced a technology partnership with Ferrari S.p.A. that ‘aims to develop solutions enhancing the audio experience from the Ferrari brand while minimising energy consumption and offering benefits in efficiency, reliability and sound quality’.
‘The partnership marks a significant milestone in Powersoft’s history, showcasing Italian expertise and creativity in the field of acoustics within the automotive market,’ says Powersoft CEO, Luca Lastrucci. ‘Both companies share the core values of excellence, innovation and a passion for engineering and technology development. We’re excited to lend our know-how to enhance Ferrari’s audio experience.’
Constantly developing advanced technologies and designing innovative and efficient audio systems with unprecedented levels of power in compact sizes and minimal power consumption, Powersoft aligns with Ferrari’s pursuit of excellence. Powersoft technologies stand out for their significant reduction in heat dissipation, the recycling of reactive energy from speakers, and installation flexibility, thanks to a their weight/power ratio. These features have played a key role in paving the way for this all-Italian cooperation.
Powersoft’s development philosophy prioritises reducing environmental impact through technology advancements and environmentally-conscious manufacturing processes. This commitment aligns seamlessly with Ferrari’s pursuit of excellence, whose aim is to achieve carbon neutrality by 2030.
‘We’re thrilled by this new and exciting technology partnership with Powersoft, which will enable us to deliver exceptional audio experiences,’ says Ferrari Chief R&D Officer, Ernesto Lasalandra. ‘By pooling our expertise and know-how, our goal is to develop cutting edge solutions and offer superior sound quality that we eagerly anticipate sharing with our customers.’
More: www.powersoft.com
