The new Algam-Music Distribucion alliance is to serve as exclusive distributor for PreSonus equipment lines in Spain and Portugal.

Algam, a leading distributor of MI and pro audio products, will take care of the supply chain, while Music Distribucion, a well-established distributor based in Barcelona, will take charge of sales and marketing. ‘Algam is absolutely amazing,’ says PreSonus Europe MD, Michelle Lynch, ‘consummate professionals who know the market extremely well. In a relatively short period, they have greatly improved our sales in France. We are confident that this new alliance will do wonders for our presence in Spain and Portugal.’

‘At Music Distribucion, we are extremely enthusiastic about this partnership with PreSonus,’ says Manel Punti, Music Distribucion General Manager. ‘It not only increases our audio products offer, it extends the commitment we made to our dealers to bring them the latest technology and complete audio solutions. Because we are fond of the PreSonus products, we are convinced the brand will quickly grow in Spain and Portugal.’

‘Algam has started distributing PreSonus in France earlier this year, and the first months have been tremendous to say the least,’ adds Algam MD, Benjamin Garnier. ‘Our partner Music Distribucion will enjoy our new 200.000-square-foot logistics centre here in Nantes, France. Sharing the same stock for Spain, Portugal, and France, we can guarantee a comprehensive offer and a better availability.’