US microphone company Lauten Audio has agreed a distribution arrangement with International Consulting & Marketing (ICM), enabling the German company to serve as sole distributor in Germany, Austria, Switzerland and ten further European countries.
ICM will represent the California company’s professional line, including the newly released Atlantis FC-387 multi-voicing condenser studio microphone: ‘We had read about Lauten Audio microphones at various times in the past and after a business friend contacted us to recommend and suggest that I consider distribution of Lauten Audio, we connected with Brian,’ says ICM MD, Siegfried Acker. ‘We then talked, and I was impressed by Brian’s profound knowledge of the international professional audio market. Brian and I were immediately in sync about our ideas and strategies to distribute Lauten Audio microphones in Europe.’
‘Siegfried and the team at ICM are a well-established and mature company and have a ton of experience in the markets they serve,’ says Brian Loudenslager, Lauten Audio founder. ‘Our vision and expectations are very much in-line and we look forward to a new awakening for Lauten Audio in Germany and beyond.’