Matrix Sales has taken on distribution of the Powersoft brand in Denmark.
Part of the newly formed Matrix Group, Matrix Sales comprises several established companies g jointly serving the touring, permanent installation and MI markets. The company’s product portfolio encompasses high-end professional audio, concert lighting, staging, cables and accessories, and includes Midas, L-Acoustics, Shure, DB Technologies, Coemar, Proel and Aviom. The group is also related to some of the most established rental companies in the region.
‘We are happy to welcome Matrix Sales into our ever growing team of international distributors,’ says, Powersoft Touring Account Manager, Steve Smith. ‘Matrix is an interesting proposal for us, having the drive and enthusiasm of fresh, growing company while featuring some highly experienced and well established elements. We are considering this to be a re-boot for us in the Danish market and through this powerful partnership expect 2012 to bring some excellent results.’
‘One of our key issues at Matrix is quality, both in terms of sales, service and the products we work with – to offer customers the right solutions and ensure a continuously high standard is the backbone of our company,’ adds Matrix Group CEO, Kenneth Bremer. ‘Powersoft has precisely these properties and offer highly sophisticated products enhanced with proprietary technology. Powersoft is a strong brand and fits perfectly in our portfolio – Italian engineering at its best. We look forward to offering our customers spicy Italian amplifier power.’
‘Saving space, lowering power consumption and the possibility to have complete software control and protection are some of the key features that will enable us to meet the high demands of the touring and install markets,’ says Morten Uldbaek, Matrix Sales Pro Audio Sales Manager.
The official launch of the partnership will be at the Monitor Expo show in Copenhagen at the end of Mat 2012. Both Powersoft and Matrix will be present at the show to showcase the complete range of Powersoft amplifiers together with Armonía software.
More: www.matrixgroup.dk
More: www.powersoft-audio.com
