Wharfedale Pro and Quad Industrial, the two professional audio brands of International Audio Group (IAG), have announced the appointment of Ure Marketing Inc as exclusive distribution, sales and marketing partner for the US.
Based in Virginia and led by Jim Ure, Ure Marketing will support both brands throughout the United tates, working closely with representative businesses, dealers and customers to develop new opportunities and strengthen their presence across the market.
Ure brings more than 35 years of professional audio industry experience and a long-standing connection with Wharfedale Pro to the rrangement, having first worked with the brand’s products in the early 2000s.
Wharfedale Pro holds an established global reputation in professional loudspeakers, amplifiers and sound reinforcement, while Quad Industrial is IAG’s new brand focused on fixed commercial audio installation. For both brands, the partnership represents a new chapter in the US, combining established product and engineering expertise with dedicated local sales, marketing and customer support.
‘We are delighted to be working with Jim and Ure Marketing, ’ says Danny Clarke, Business Development Director. ‘Jim knows the industry, knows the US market and, importantly, has a genuine passion for both Wharfedale Pro and Quad Industrial and the opportunities ahead. We are looking forward to supporting him and our US representative network as we continue to develop both brands across the country.’
‘I first started working with Wharfedale Pro products in the early 2000s, and I’m thrilled to be heading up the brand’s US Sales & Marketing nearly 25 years later,’ says Ure Marketing President, Ure. ‘Wharfedale Pro has a strong reputation worldwide, while Quad Industrial brings that engineering heritage into the installed sound market, and my focus is to make both brands easy to specify, stock and support throughout the US.’
With Ure Marketing providing focused support for representatives, dealers and customers throughout the USA, the partnership will concentrate on developing new business, strengthening existing relationships and bringing the latest Wharfedale Pro and Quad Industrial products and solutions to an even wider market.