Electro-Voice and Dynacord have appointed the Belgian company Face as new distribution partner for MI retail and rental in Germany. All other areas, such as installed sound and public address, remain with the existing Electro-Voice and Dynacord sales team.

Headquartered in Boom, Belgium, Face has represented the two brands for several years in the Benelux countries as well as in Romania, Hungary and the Republic of Moldova. With its broad brand portfolio, Face has long been present in the German market and is a familiar name to many customers.

Face expands distribution of Electro-Voice and Dynacord‘Face is one of our strongest distribution partners worldwide and has proven it can take our brands to the next level,’ says Josef Penker, Head of Growth Europe at Electro-Voice and Dynacord. ‘The entire team has the expertise to serve our German customers at the highest level. For the MI retail and rental business, we see Face as the ideal partner to build out these segments.’

Continuity is imperative for all customers within these segments during the transition, and the Electro-Voice and Dynacord product ranges will still be available as before. However, customers will also gain access to Face's infrastructure: proven logistics, a powerful customer portal, and hands-on service. Through its Face Pro and Face MI divisions, Face gives customers access to a broad, multi-brand portfolio. This reduces the number of suppliers they need to manage and simplifies purchasing.

‘We're delighted to now represent Electro-Voice and Dynacord in the German market as well,’ says Face CEO, Karel De Piere. ‘Our shared mission is to build a long-term partnership that goes beyond traditional distribution, strengthening the position of Electro-Voice and Dynacord across Europe through innovation, market development and mutual trust.’

Electro-Voice, Dynacord, and Face are coordinating the handover in MI retail and rental so the transition runs as smoothly as possible for customers.