Apogee Electronics has joined Manley Labs in Dirk Ulrich’s Rockforce Tech Holding Inc stable. The acquisition unites two highly respected audio brands with complementary strengths, creating a stronger, broader platform for innovation, engineering, and global market growth.
Founded in 1985 by Betty Bennett and Bruce Jackson, Apogee has pioneered digital audio conversion and high-end recording interfaces, with its products adopted across music, broadcast, film and immersive audio.
‘We’ve reached an exciting moment in Apogee’s evolution,’ says Bennett. ‘To continue growing in today’s rapidly shifting audio landscape, Apogee needs expanded resources, new energy, and a broader operational foundation. Dirk brings all of that. His experience leading Brainworx and Plugin Alliance, and now Manley Labs, makes him uniquely equipped to guide Apogee into its next chapter. I’m profoundly proud of what our team has built, and I’m confident this partnership will elevate both companies in meaningful ways.’
‘Apogee has been a huge part of my professional life for decades,’ adds Grammy and Emmy winning mixer, and producer, Clearmountain. ‘I’ve seen firsthand the care, integrity and innovation that went into every product we developed. Dirk understands the importance of that legacy, and I’m excited to see Apogee and Manley combine their strengths. This partnership creates new possibilities for artists, producers and engineers everywhere and I’m proud to see Apogee carried forward with that vision.’
‘Apogee has an extraordinary heritage and an incredibly loyal user base,’ says Rockforce Tech Holding CEO, Ulrich. ‘By bringing Apogee and Manley together, we are creating a powerful ecosystem of high-end audio tools that will benefit professionals, creators, and music makers around the world. Whether it’s analogue or digital, it’s all about the sound. I’m honoured to continue the legacy that Betty, Bob and the Apogee team have built.’
Under the new structure, Apogee will join forces with Manley Labs, strengthening both companies’ engineering capabilities, global reach and product development. Apogee Electronics will continue operating from its Santa Monica, California, HQ.