UK-based provider of live broadcast infrastructure solutions Techex has successfully deployed a new cloud-based media production environment for Formula E, supporting the championship’s global live event coverage and media operations.
Techex specialises in software-defined systems with live IP video, working closely to design, deliver and support high-scale, crucial workflows with Tier-1 broadcasters and media companies internationally. This arrangement with Formula E sees Techex collaborating with Google Cloud to deliver secure, low-latency transport of live video feeds from race circuits to global production partners.
The new production environment was designed to meet Formula E’s need for a scalable, flexible and secure cloud infrastructure to support its rapid event schedule. To meet this need, Techex’s tx edge software was deployed to act as the live IP transport layer across Formula E’s media workflows.
Deployed in just a few weeks, the tx edge platform plays a key role in enabling Formula E’s cloud-based media ecosystem by securely transporting camera and programme feeds to production partners worldwide, and ingesting them into Formula E’s media asset management platform. With tx edge available through Google Cloud Marketplace, the Techex solution was easily accessible for seamless integration into Formula E’s new vendor-agnostic environment.
‘The media industry is undergoing a rapid transformation, and cloud-based solutions are essential for driving innovation,’ says Justin Grayston, Head of Customer Engineering for UK/I Media & Entertainment at Google Cloud. ‘Our collaboration with Techex allows organisations such as Formula E to leverage Google Cloud’s AI, machine learning, data analytics and edge capabilities, enabling organisations to create richer, more personalised experiences for their fans and future-proof their operations.’
More: www.techex.tv