Hogarth Worldwide

Studio and acoustic design consultancy White Mark Ltd has completed two high-specification audio production studios in Singapore for advertising implementation agency, Hogarth Worldwide...

And started work on Hogarth Mexico City, where two audio studios, identical in design to those in Singapore, are being installed, along with two edit suites that are being built using White Mark’s Fast Studio panel-based construction system.

The Singapore studios are the latest in a series of projects that White Mark has undertaken for Hogarth Worldwide. Both rooms have been built with locally sourced materials, making them the only White Mark rooms in the world that are constructed entirely of teak.

Hogarth Worldwide‘We employ White Mark to design all of our production facilities because they have a reputation for delivering exceptional results,’ says Hogarth Worldwide Technical Operations Director, Alex Buchanan. ‘White Mark has proved time and again that they are the best. We see White Mark as a partner in our global expansion programme and we greatly value their expertise and contributions on all our projects.’

For Hogarth Singapore, White Mark has installed two 7.1 Dolby audio studios. The facility also has two Final Cut Pro edit suites and 36 open plan multifunction workstations. The audio studios have fully isolated control room and voice recording booths, and are equipped with Pro Tools HD Native, Avid Icon D-Command consoles and Exigy 7.1 surround sound systems installed by Matt Dobson. AKA Design was responsible for the desks in the control rooms and booths and both rooms were built by Oakwood and wired by Wire: Broadcast.

‘The studios will mainly be used for broadcast audio recording and mixing, but there is also the possibility that they will be used for video as well,’ Buchanan says

White Mark specialises in production facilities for music recording and the film and television industries. It has designed and supervised the construction of more than 170 audio production suites worldwide, including more than 100 in London’s Soho alone.

‘Working with Hogarth Worldwide emphasises White Mark’s strength, which has long been to combine high quality studio facility performance with consistency,’ White Mark Managing, Director David Bell, says. ‘It is important to all clients to know that their facility ranks with the best in the world but to Hogarth it is especially important that, when walking into any of their rooms worldwide, the monitoring conditions and voice over quality are utterly compatible. Thus, even for the editing suites, the Fast Studio system was chosen so that the achieved working environment is compatible US with London, Singapore with Mexico and in all other locations in between. It is great to be asked to produce such a suite of facilities and for our approach to be recognised so globally.’

Hogarth Worldwide, which is part of the WPP Group, implements international advertising campaigns in print, TV or digital media.

More: www.whitemark.com
More: www.wirebroadcast.tv
More: www.akadesign.co.uk

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