SMPTE will host its annual technical conference and exhibition (10-12 November) as an interactive and immersive remote experience ‘with a rich array of learning and networking opportunities’.
The theme for this year’s event is Game On, with one full day focused on the convergence of esports/gaming and media technology and the unique requirements of the thriving eSports industry. ‘By eliminating traditional barriers to participation such as travel, the cost of accommodation and scheduling conflicts, we’re making SMPTE 2020 a broadly accessible and truly global conference,’ explains SMPTE Executive Director Barbara Lange. ‘We look forward to increased participation from all SMPTE Sections around the world.’
Attendees enter an immersive environment that incorporates a main conference hub, meeting rooms for a chance to ‘ask the experts’, theatre space for sessions and the annual SMPTE Awards Gala, and an exhibition hall with private meeting space. The show also reckons on flexibility in accessing technical presentations, practical hands-on training, product and technology demonstrations, peer-group discussions, virtual panels, and sponsored roundtable discussions, as well as networking events, social hours, and even trivia and eSports competitions.
‘While we’ll miss being able to meet in person with friends and colleagues at SMPTE 2020, we can’t help but be excited about the many ways a creatively designed and professionally architected online experience allows us to bring our community together for a world-class event,’ says SMPTE Education Vice President, Sara Kudrle. ‘Attendees will know that they are entering a top-notch conference experience, not just another website.’
Like 2019’s conference, SMPTE 2020 will include the SMPTE Storytellers series, expanded technical tutorials and training, and programming from SMPTE partners. New content will include bite-sized keynotes, quick Standards 101 sessions, and shorter hot-topic discussions that allow attendees to build a custom conference experience that suits their own schedules and interests.
While they can join live sessions, meetings and demos throughout the conference, attendees also will have on-demand access to recorded presentations, exhibitor videos and product guides. Presenting their technologies in interactive booths with virtual demo rooms, exhibitors will be able to leverage their own resources – rather than those of a conventional exhibition hall. Without space constraints of a physical booth, the potential for bigger, higher-quality demos will let exhibitors make more meaningful connections with attendees. Given the ease at which professionals around the world can visit in SMPTE 2020, exhibitors can take advantage of the 24-hour exhibit hall.
Alongside traditional sponsorship opportunities, sponsors will have the option to provide attendees with unique VIP experiences such as behind-the-scenes tours and interactive activities with celebrity hosts. Companies can also design an occasion to bring attendees together for fun via remote interaction.
More: https://2020.smpte.org
