Following another period of business expansion and coinciding with its 20th year of trading, UK distributor Audiologic has made two new appointments to its field sales team as well as making key internal role changes.
Imre Csuri joins to spearhead the company’s growth ambitions in the IT Reseller space. Csuri brings 20 years’ experience in the sector to the role, including channel alliance roles at Sennheiser, EPOS and QSC/Q-Sys over the past decade.
Having worked extensively with resellers over that period and with a deep understanding of the differentiating advantage that innovative audio technology can bring, Csuri is well placed to connect Audiologic’s expertise and premium brand portfolio to new customers in the sector.
‘My focus has always been on customer enablement and collaborative growth, helping them to unlock new opportunities by bringing new audio solutions to the table and being there to support them at every step along the way,’ he says. ‘Hence why Audiologic presents a natural home for me, this is at the heart of the culture here.’
Conurrently, Darren Humphrey joins Audiologic as Business Manager – South UK, augmenting Audiologic’s sales team with more than 20 years in business development, channel sales management and product management experience. Previously with Samsung UK for seven years managing B2B reseller channel for mobile, tablet and computing, and prior to that, six-year stints at Apple and Sony UK respectively, Humphrey is no stranger to premium brand B2B technology sales. He also holds a full FIA race licence.
In parallel to adding heads, Audiologic has also made internal moves with the appointment of Paul Simpson to a re-established role focusing on the Leisure, Retail & Hospitality market and promotion of Jessica Raraty to Business Manager.
A veteran with more than 27 years’ experience in audio sales, the last nine at Audiologic, Simpson has pedigree in this market following holding positions at Bose for 12 years and Marquee AV for four in hotel and retail-orientated roles.
On taking up the reigns in this revitalised role, Simpson commented: ‘Since my time at Bose in a hospitality specialist role, I’ve worked many major hotel groups, including Hilton, Intercontinental, Marriott, Radisson, Four Seasons and De Vere, so I know my way around the sector. When I joined Audiologic in 2015, my original focus was also in this field, however that changed with the needs of the business to spread focus widely to support key brands. With a renewed strategic focus on LRH, I’m excited to revisit this role and fit for the challenge.’
Meanwhile Jessica Raraty steps up into field sales team as Business Manager. Since joining in 2018 in an inside sales capacity, Raraty has established herself as a key part of the sales team and proven to be effective relationship builder, reflecting the company’s partnership-led and personable approach.
More: www.audiologic.co.uk