Lawo has announced the appointment of Nick Pemberton as new Global Partner Business Development Director, responsible for ‘leading the strategic and commercial development of Lawo’s Global Partner ecosystem’.

Nick PembertonReporting to Lawo Deputy CEO Jamie Dunn, Pemberton will work closely with Sales, Marketing and Product Management teams to develop and execute partner success strategies aimed at expanding and strengthening Lawo’s partnerships worldwide. Nick Pemberton will be based at Lawo’s UK office.

‘This role is strategically important and is a testament to Lawo’s commitment to strengthening our partnerships across the globe,’ Dunn says. ‘Nick brings a wealth of experience in building successful alliances and driving partner-focused growth strategies. His leadership will be vital as we continue to expand and optimise our partner ecosystem.’

Prior to joining Lawo, Pemberton held several international leadership roles at well-known companies including Sennheiser, Harman and, most recently, Avid, where he led the EMEA Channel Partner Management team. Throughout a career that spans more than 20 years, Pemberton has played a key role in designing and executing alliance and partnership frameworks, growth strategies, and strategic programme agreements.

In addition to his commercial track record, Pemberton holds a BA Hons Degree in Sound Technology from the Liverpool Institute for Performing Arts (LIPA) and began his career as a sound engineer specialising in live sound reinforcement.

‘I’m very excited to join Lawo and lead the development and drive the success of our global partnerships,’ he says. ‘I am highly motivated by the role, culture and Lawo’s dedication to innovation which encompass my personal and professional values and passions.’

More: www.lawo.com

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