B&C Speakers has appointed Willem De Rijdt as OEM Sales Director for its EMEA region operation.
As a FOH sound engineer for the past 20 years, De Rijdt has worked with local and international artists across the EU. He has also been active in professional audio product sales for more than 15 years, working with large, international professional audio brands.
In his new role, he will travel throughout the EMEA territory (Europe, Middle East and Africa). When not travelling, he’ll spend the majority of his time working from his office in Gent, Belgium.
‘As the B&C group grows, so does the requirement for better customer service and support,’ says Chief Marketing Officer of the B&C Group, Ron Tizzard. ‘Willem is a fantastic addition to our growing sales team, his experience in professional audio sales and hands on user knowledge will be valuable resources for both the B&C team and our OEM customers. We hope that Willem’s addition will allow us to have more time to meet face to face with customers in the EMEA region, providing more opportunity for cooperation and feedback.’
More: www.bcspeakers.com/en
