EAW has added Rafael Covarrubias to its LatAm team as Regional Sales Manager.

Rafael CovarrubiasCovarrubias comes to EAW with a skillset accumulated from time in the pro audio and music industries. From budget planning, A/V and lighting operation and technical and HR management for live show production, Covarrubias has spent more than 20 years forming relationships with distributors, retailers and Mexico’s major music shops.

In his new role, Covarrubias is responsible for developing new partners and managing existing EAW partners in the region south of the US border.

‘I look forward to this incredible opportunity to continue my work in the LatAm region, now supported by the wonderful team at EAW,’ Covarrubias says. ‘Between its stellar reputation within the industry and innovative product inventory, I am honoured to be working alongside a brand so focused on improving the experiences and offerings within the pro audio, music and live sound industries.’

‘We are ecstatic to welcome Rafael to the EAW team,’ says EAW President, TJ Smith. ‘He brings with him a thorough understanding of the industry that will assist him in furthering EAW’s goals of being a driving force within the LatAm market.’

More: www.eaw.com

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