Mats ÖbergSwedish company Dirac Research has recruited Mats Öberg to its global leadership team as Chief Sales Officer, reporting to CEO Mathias Johansson.

Öberg comes to Dirac from Waystream, a provider of advanced digital infrastructure components and services, where he served as CEO since 2017. Previously, he served as MD at Sabre Corporation and held various managerial roles at Agilent Technologies.

‘I am confident his extensive sales experience across a broad range of industries is going to make an immediate and positive impact,’ says Johansson. ‘He brings a wealth of experience from outside the audio industry, having held several senior sales and management positions within Agilent and at smaller, innovative tech companies. His leadership, customer focus and demonstrated track record of success make him the ideal addition to our global leadership team.’

‘Dirac’s solutions are unlocking the full richness of sound and, in doing so, they are transforming the way consumers experience sound at home, in the car or on their mobile devices,’Öberg says. ‘I look forward to building on what this great group of customer-focused sales professionals has already achieved.’

Dirac’s suite of audio optimisation solutions is currently used by leading blue chip technology companies in the mobile, automotive, headphone and home theatre markets. Öberg’s appointment follows the launch of the Dirac headphone technology and app – which enhances the performance of any connected headphones – and the completion of a new US$6m investment round,

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