MAAT Incorporated is a new manufacturer of ‘exceptional fidelity’ pro audio solutions set up by mastering engineer Friedemann Tischmeyer with Algorithmix President Dr Christoph M Musialik and analogue designer Roger Schult on its Advisory Board.
Located in Santa Cruz on the north coast of California, the company can draw on more than 150 man–years experience in professional audio production, analogue and digital electrical engineering, digital signal processing (DSP), product development, artificial intelligence (AI) and global business management.
MAAT CEO Friedemann Tischmeyer is also founder of the Mastering Academy, a mobile educational institution offering masterclasses for professional audio engineers and producers worldwide. His professional consultation clients range from Apple and Arri to Alan Parsons and the late Johnny Cash. In addition, Tischmeyer is a member of the European Broadcasting Union’s Ploud group, their Project Group on Loudness, and is president of the Pleasurize Music Foundation (PMF) based in California.
He reckons to have founded MAAT to set new benchmarks in sonic quality and usability: ‘Our team has been working in the pro and consumer audio industries for several decades, and we will use that experience to accelerate complex engineering workflows with our time tested designs,’ he says.
By applying AI and heuristics to production inefficiencies and daily headaches, Tischmeyer envisages, ‘…offering solutions for emerging workflow bottlenecks. With considerable artificial intelligence knowledge within our team, we will also be focusing on applying that expertise starting next year’.
Not all of MAAT’s product lines will be novel or unfamiliar – a product of the Pleasurize Music Foundation, the TT Dynamic Range Meter, was an early model for later audio loudness measurement products that sought to distil calculations into a single integer number. In collaboration with the PMF, MAAT will take over development and updating of the TT DR Meter plug-in and the companion TT DR Offline Meter software.
Another partnership with deep roots is MAAT’s involvement with German DSP company Algorithmix. As with the PMF, MAAT will modernise some of Algorithmix’s most popular products, beginning with the Linear Phase parametric equalisers. Several MAAT products co–developed in cooperation with Schult are also planned.
More: www.maat.digital
