Alphatec Audio Video has taken on exclusive India distribution of Lab.gruppen, Lake and Tannoy, extending its present handling of Music Group brands Midas, Klark Teknik, Turbosound and Behringer. The agreement sees the Kolkata-based distributor become the primary contact for all Music Group brands in India.
‘Tannoy and Lab.gruppen are among the most recognised brands in the Indian pro pudio industry,’ says Mayank Gaurav, Director of Sales (Installed) for Alphatec Audio Video. ‘They have diverse applications in both the installed sound and tour markets. We will ensure our best efforts in both sales and post-sales support to the Indian market, taking these brands to next level.’
‘Alphatec Audio Video Pvt Ltd has been one of our strongest partners for some time, it makes complete business sense to now align our brands with them,’ adds Music Director of Touchpoint, Karan Kathuria. ‘We are extremely confident that they will do a fantastic job serving Lab.gruppen, Lake and Tannoy customers in India.’
