Fulcrum Acoustic has appointed Insynergy Distribution to head its business in Europe, the Middle East and Asia (EMEA).

Based in the UK, Insynergy Distribution is led by industry veteran Stephen Badham, who has extensive experience in the live and installed sound sectors of pro audio. A qualified acoustician, he has provided international sales assistance to established and emerging brands, encompassing technical sales and support, customer service, education and project delivery to international distributors, consultants and end-users.

Prior to founding Insynergy Distribution, Badham gained an understanding of the EMEA region as an Application Support Manager for EAW. He also previously operated his own systems integration company in the UK.

‘I’ve worked with several members of the Fulcrum team over the years and I’ve always found it a great pleasure to work with them,’ Badham says. ‘I have enormous respect for the work of that Fulcrum is doing – the design and DSP techniques that the company is innovating are genuinely unique, and they have the right attitude to doing business – the technology and the customer come first. I’m excited about this opportunity on both a personal and a professional level.’

‘The regions in which Stephen has expertise represent a tremendous opportunity for Fulcrum as our brand recognition continues to grow overseas,’ says Fulcrum President, Stephen Siegel, ‘We see Insynergy Distribution as an invaluable partner for helping us realise our international sales growth goals.’

More: www.fulcrum-acoustic.com