Norwegian theatre sound specialist TTA has appointed Arva Trading AB as its exclusive distributor in Sweden strengthened its sales and marketing team with the appointment of Flemming Sørensen as Sales & Marketing Manager.

Formerly the director of the professional audio department at distribution company Kinovox, Sørensen is now responsible for TTA’s international export. He will also oversee national sales for Denmark and Norway, a territory which hosts some of TTA’s most extensive and prestigious system installations, including Trondheim’s Trøndelag Teater, the new National Opera House in Oslo and the Royal Danish Theatre in Copenhagen.

One of the leading pro-audio suppliers in Sweden, Arva handles a number of leading brands, including d&b audiotechnik, DPA microphones, Optocore, Solid State Logic and Sony.

‘TTA has a great story to tell of talented Norwegian inventors who are designing truly ground-breaking technology for the performance industry,’ says Sørensen. ‘They’ve had good successes in Europe already, my immediate goal is to take this story further abroad, and match that success in the rest of the world.’

TTA developed its first tracking system in 2003, which was used in conjunction with a third-party matrix on shows in Norway and London and winning a Plasa Award for Innovation. Its Stagetracker as a complete system was released in July 2007, and has evolved swiftly and dynamically since, capturing the attention of the international production design community at the highest level. With the release of Stagetracker FX V4, audio is moved completely smoothly and naturally on stage, and effective audio localisation can be achieved with only a few mouse clicks.

More: www.tta-sound.com

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