A groundbreaking ceremony for Sennheiser’s €20m Innovation Campus took place at the company’s headquarters in Wennebostel (Wedemark) was hosted by Dr Andreas Sennheiser and Daniel Sennheiser recently.
When completed – by the end of 2014 – the centre will provide approximately 7,000 square metres of, modern workspace for employees and an events facility. As stated by, CEOs of Sennheiser electronic,
‘With the Innovation Campus, we will have room to further develop Sennheiser’s innovative company culture, said Dr Andreas Sennheiser and Daniel Sennheiser. ‘Today we are laying the foundation for lots of creative ideas which will form the basis of future success.’
Attendees included the Mayor of the borough of Wedemark, Tjark Bartels, project manager Höhlich & Schmotz, other political and business representatives and local residents. ‘As the third generation, it is a great pleasure for us to be able to build on our grandfather’s legacy. Today we are laying the foundation for the Innovation Campus, which marks a new milestone in our development plan’, said Dr Andreas Sennheiser.
The foundation stone was accompanied by ‘time-capsule’ with documents and products representing Sennheiser’s company culture. The contents included a photograph of the three generations of the Sennheiser family, a current annual report, new Euro coins and a daily newspaper. Also included were an MD 421 mic, IE 800 ear canal phones and an SKM 9000 digital handheld transmitter. Dr Andreas Sennheiser and Daniel Sennheiser then came to break ground, marking the beginning of the construction of the Innovation Campus.
As part of an extensive site development plan, the Innovation Campus complex will be developed on an area of approximately 3,200-sq-m. Office space on three floors, offering 300 employees space for collaborative work and dedicated project areas. Part of the building reflects the local architecture of sandstone-coloured clinker brick. The three ‘fingers’ will also adopt the architectural style of the existing buildings on the site.
With its cubist geometry, this part of the building stands out thanks to its shape and materials, as well as floor-to-ceiling windows, which flood the building with light. In contrast, the facade of the 199-seat events building will boast a modern surface of curved aluminium scales in light silver. This is approach also incorporates green areas to encourage people to relax in the forecourt. ‘We will be welcoming visitors here from all over the world’, says Dr Andreas Sennheiser. ‘With our clients - artists such as Pink - we will be able to try out the microphones that we have developed specifically for them in the theatre.’
A Sennheiser Flagship Store is also planned as part of the project.
More: www.sennheiser.com
