Audio-Technica has appointed Pro Audio as new distributor for both consumer and professional audio products in South Africa.

Pro Audio managing directors Joss Pack and David MyersJoining Audio-Technica’s EMEA distribution partners, Pro Audio is located near Johannesburg and manages a portfolio that includes Turbosound, TC Electronic, HK Audio and Klark Teknik.

‘We are very confident that it is the right company to build Audio-Technica’s profile in both the pro and consumer markets in South Africa,’ says Audio-Technica Export Sales Manager, Dre Klaassen. ‘The company’s wide experience and drive in distribution is unique in the territory and we very much look forward to working together in the future.’

‘As a truly world-renowned brand, it will be a great complement to the current portfolio of brands we provide to the pro and consumer markets,’ says Pro Audio MD, David Myers. ‘With the addition of Audio-Technica, we can now offer a complete pro solution for installation, touring, retail, MI stores, studio, delegate and solution-based corporate installs. This brand really pushes our company to the next level and will ensure our continued growth and success in all the markets we represent.’

More: www.audio-technica.com

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