Martin Audio has appointed James King as its new Director of Marketing, based at Martin Audio’s international headquarters, in the UK.
King takes up his new position as the company unveils its latest innovation at this year’s Pro Light & Sound Show: ‘I am impressed with the ambition, innovation and heritage of Martin Audio, and am excited at the prospect at being able to hone this into a clear competitive advantage that will deliver further market share gains worldwide,’ he says. ‘The industry is full of passion and I look forward to immersing myself in the world of pro audio, to help deliver the insights necessary for Martin Audio to best serve its customers and strengthen its brand position.’
‘We have searched hard for an experienced marketing talent that will help to bolster the existing executive board and to capture both verbally and visually the essential nature of Martin Audio,’ says Martin Audio Managing Director, Anthony Taylor. ‘In James we believe we have that person. This will lead to an exciting new chapter in the company development as the message of our technological edge continues to take hold.’
Experienced in international brand leadership, King joined Motorola in 2001, and after occupying various senior management roles, became EMEA Brand Marketing Director in 2008 – a position he held for four years. Prior to that, he held a marketing management position with was Dyson among other companes.
More: www.martin-audio.com
