Calrec has appointed Andy Birkinshaw as International Sales Manager.

Andy BirkinshawBirkinshaw joins the company’s Global Sales Team at its UK headquarters to manage broadcast sales in the UK, Denmark, Finland, Germany, Ireland, Norway and Sweden. He has 30 years of sales experience across the broadcast, studio and live production industries in the UK and other parts of Europe.

‘Andy’s wealth of technical experience in live event production and studios, coupled with his rich history and varied skillset in the professional audio industry make him the ideal fit for this job,’ says Calrec VP of Sales, Dave Letson. ‘As the industry evolves, this level of technical knowledge and experience is crucial. Andy’s keen understanding makes him an incredible asset to Calrec and our customers around the world.’

Prior to joining Calrec, Birkinshaw held the position of Sales & Marketing/Tour Manager at the Diane Shaw Partnership for 15 years, where he managed and marketed a UK recording artist to achieve two No.1 soul albums. As an experienced studio sound engineer, he also continues to be active as FOH/monitor engineer for a variety of shows and events. Prior to this role, he worked as European Sales Manager for Amek/TAC/Rupert Neve covering sales of large format audio consoles to the Broadcast, Studio and Live markets, and was also Sales Director at Concert Systems Ltd., where he led a team in the UK distributing pro-audio brands such as Allen & Heath, Yamaha and Soundcraft.

‘Calrec is a brand that’s synonymous worldwide with high-quality audio products, excellent customer service and a strong global market position,’ he says. ‘I’m excited to join such an experienced and dedicated team and to implement new strategies so that Calrec continues to lead the way in delivering cutting-edge console technology and sophisticated digital I/O networks that exceed our customers’ expectations.’

More: www.calrec.com

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